Thursday, July 29, 2021

5 Ways Visit California Is Rethinking Destination Marketing With Visual Stories



Skift Take: For DMOs, first-person, locally told stories will be critical throughout recovery and beyond. Visit California is using visual stories to build trust and confidence among locals and visitors, foster stronger relationships with partners and stakeholders, and amplify local voices.

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from Destinations – Skift https://ift.tt/3BXtLsG
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