Thursday, August 26, 2021

AirAsia Launches Ridesharing Through Superapp in Latest Digital Push

AirAsia / AirAsia

AirAsia Group chief safety officer and head of AirAsia Ride Captain Ling Liong Tien and AirAsia Ride Malaysia CEO Lim Chiew Shan posing with the newly launched AirAsia Ride vehicles now available for e-hailing. AirAsia / AirAsia



Skift Take: AirAsia isn’t backing down from the intense competition of superapps and ridesharing in Southeast Asia. Can an airline really become a digital lifestyle brand powerhouse? AirAsia is going all out to prove the skeptics wrong.

— Ruthy Muñoz

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